7 Steps for Creating an Effective LinkedIn Profile
LinkedIn is the world’s largest social networking channel. LinkedIn connects professionals from all over the world to make them more productive and efficient. It is a great platform for professionals, businesses, and job seekers.
Overall, LinkedIn is a platform where you can improve your business, start your career, learn business strategies, get expert advice, write a post on LinkedIn, and many more.
A LinkedIn profile is a great way to find out who you are, what you represent, and what interests you. Your profile will be your personal and career storyboard, where people can find you and stay informed about your activity. Therefore, make sure your profile stands out.
Here is the step-by-step guide for creating an effective LinkedIn profile
- Upload a Professional Profile Photo
The biggest mistake generally made by jobseekers on LinkedIn is that they add an unprofessional photo or they will leave profile picture blank. Research has shown that adding a professional photo to your LinkedIn profile makes your profile 14 times more likely to be found, so make sure you use a clear and professional headshot image. LinkedIn recommends adding a LinkedIn profile photo having pixel size in between 400 (w) x 400 (h) pixels and 7680 (w) x 4320 (h) pixels and maximum file size of 8MB.
2. Write a Professional Headline
Along with your profile photo, your professional title is also the first thing people see when they check out your profile on LinkedIn. This is the perfect place to tell people about your skills, industry, and objective within the word limit of 120 characters. Keep your headline informative, attention-grabbing, and professional.
3. Write an Engaging LinkedIn Profile Summary
Writing an engaging LinkedIn profile summary is not an easy task for everyone, as you are not sure what to write. The summary is the opportunity that helps you to put your best self forward. It is the one place where you define yourself, speak about your industry expertise, and highlight your professional interests and achievements. Make sure you also use keywords that highlight your top skills as it will help your search rank on LinkedIn.
4. Provide a Detailed Experience History
The purpose of the Experience section of your LinkedIn profile is to provide visitors with information about your past and current positions. It is organized in chronological order, with the latest experience at the top. Depending on your age, level of your career, and frequency of job changes, you may have more or fewer entries. Make sure you add a specific job title and a description to each Experience Section of Your LinkedIn Profile.
5. Highlight your Accomplishments
This section is all about emphasizing what your skills are. Use the LinkedIn Achievements section to highlight the certifications and awards you had received, the projects you’ve worked on, the publications you’ve participated in, the languages you know, and other credentials you’ve received.
6. Receive Positive Recommendations
There is nothing better than positive recommendations to reassure a potential employer. The recommendations of the people you have worked with are important. Try to get at least one recommendation from every job you had. For a potential employer, a LinkedIn recommendation is like a reference in advance.
7. Join Relevant Groups
Show your knowledge and commitment to sustainability and other industries by joining relevant groups. Use the search bar at the top of LinkedIn to find groups near you and in your niche.
I hope you find this article helpful!