5 Ways to Use Pinterest to Drive Traffic to Your Blog
Wondering how Pinterest can increase the readability of your blog?
When writing a blog post, you need to attract traffic to it, in order to get a good return. Pinterest is increasingly becoming a place where people go to read articles of their choice.
Pinterest also provides a platform for people to find inspiration and ideas, not only that but also, help to boost their business. According to studies, Pinterest generates more website traffic than YouTube, Google Plus, LinkedIn, and Reddit.
With that in mind, here are 5 easy steps to drive more traffic from Pinterest to your blog.
1. Create a Blog Board
Create a Pinterest board specifically for blog posts. This way, your followers can easily find your blogs and even follow your board. Try to match the name of your Pinterest blog with the title of your blog board. Don’t put all the blogs on Pinterest. You will get better results if you selectively publish your blogs on topics that already have an audience on Pinterest. This means that you will have to do a little research on Pinterest to find out if there are already any posts pinned to your blog topics.
2. Select or Create Creative Pins
The most important decision you will make is choosing or creating the pin image for your blog post. A good eye-catching image drives the audience's attention and encourages them to share your pin. Make sure you use an attractive image with the right size i.e. aspect ratio of 2:3/4:5, that will easily blend in with the content of your blog post.
3. Add Pin Description
If you want your PIN to attract attention and drive traffic to your blog, adding a precise and specific text about your image is a good idea. The pin description will be displayed below the pin image and will provide additional information about your blog post. Adding a description to your image as it helps the pinner to know exactly what your pin is about.
4. Add a Pin It Button to Your Blog Post
The Pin It button makes it easy for blog visitors to pin your blog. Provide all pin description information when adding a button to your website. This way your blog visitor can click a button and attach your post quickly and easily. Unlike other social sharing buttons, you need to add a Pin It button to each blog post individually.
5. Make Your Blog Post Easy to Find
Pinterest Pins are indexed on websites and also in search engines like Google. Make sure to use good SEO techniques when creating a blog pin on your website. The first thing you need to do is make sure your Pins are truly searchable. Check your account settings and make sure the Protect privacy setting is set so that public search engines can find you.
I hope you find this article helpful!